What are redirects in website?

A website redirect is a method of automatically redirecting people from one online page or URL to another. It is often used for various objectives, including ensuring a seamless user experience and maintaining search engine optimization. When pages are renamed or relocated on a website, redirects are often used. Users who visit the old URLs are instantly redirected to the new addresses, eliminating broken links and maintaining SEO rankings. 

Redirects are especially important during domain consolidation or migration since traffic from an old domain is redirected to a new one, preserving inbound connections and reducing user inconvenience. Redirects are also used for URL canonicalization, consolidating several URL versions into one canonical version, minimizing duplicate content, and increasing SEO. Another use is mobile optimization, in which redirects may identify mobile visitors and route them to a mobile-optimized version of the site. Finally, redirects are used for temporary maintenance or event sites, where helpful messages or alternate access choices are shown when inaccessible. 

Websites may properly handle redirects using HTTP status codes such as 301 (permanent redirect) or 302 (temporary redirect), guaranteeing a smooth surfing experience and protecting search engine results.

What is an example of a website redirect?

An example of a website redirect situation is as follows:

Assume you have a website named “,” and you want to rearrange it by renaming a page. The page’s original URL is “,” but you want it to be available at “” instead. You put up a redirect from the old URL to the new one to guarantee a seamless transition for visitors and search engines.

When a user or search engine crawler visits “,” the server returns an HTTP status code of 301 (Permanent Redirect) and includes the new URL, “,” in the response headers. When the user’s browser gets this redirect instruction, it generates a new request to “” As a consequence, the visitor is automatically sent to the modified website, “,” with no broken links or error warnings.

This redirect enhances your website’s usability and SEO by maintaining inbound links that may have referred to the former URL. It also assures that both users and search engines have access to the material in the new place, avoiding any detrimental influence on search engine rankings or user experience.

What are the types of redirecting?

There are various sorts of website redirects that are regularly used, each with its own HTTP status code. The following are the most typical forms of redirects:

1. 301 Permanently Redirected

This redirect notifies browsers and search engines that the requested page or resource has been permanently relocated. It transfers the previous URL’s link equity and SEO worth to the new one. When changing domain names or reorganizing a website, it is widely utilized.

2. 303 Refer to Other

This redirect, like a 302, indicates that the requested resource may be accessed elsewhere. It is typically used for form submissions when the server redirects the user to a new page once the form is processed.

3. 308 Permanent Redirection 

Like a 301 redirect, this redirect indicates that the requested page or resource has been permanently relocated to a new site. It was added to the HTTP/1.1 standard as a substitute for the less often used 301 status code.

Related web development glossary term
Accelerated mobile pages Real Estate Graphic Design
B2B web development Real Estate Web Development
Back end development Redirects
Bootstrap Responsive Design
Browser Search engine
Content management system Search engine optimization
CSS Sitemap
Front-end Development Static Web Pages
HTML Markup User Experience
HTTP User Interface
HTTPS Web Accessibility
Indexing Web crawler
Informative Design Web Development
Interactive Design Web Navigation
Java Web Safe Fonts
Javascript Web Server
Landing Page Website
Meta description Website Builder
Mobile Friendly Web Design Website traffic
Page Speed Website Wireframe
Prototype www